# How to use Pitch Sites to win new clients

Canonical: https://support.merchynt.com/kb/article/pitch-sites

Pitch Sites lets Agency Partners build a customized homepage preview for a business with an address, share and renew it in 14-day periods, and onboard the lead to the website-only plan or Paige.

Pitch Sites is an Agency Partner Perk that helps you create a customized website preview for a lead in a few minutes using their real business information from the internet. Use it to sell website management services or start a conversation about the full local marketing services Paige automates.

## Before you begin

Pitch Sites is available only to **Agency Partners**, and the business you search for must have an address. Pitch Sites and the GBP Audit Tool share your **Lead Gen Credits**.

**Pitch Sites builds the homepage only.** It gives your lead a proof of concept to review before they sign up for your services.

## Build a Pitch Site

1. Open **Settings** in Paige.
2. Select **White Label**.
3. Edit the white label you want to use for Pitch Sites.
4. Open **Pitch Sites**.
5. Search for your lead's business in the dropdown and select the correct business.
6. Click **Build website**.

Paige pulls in real information about the business from the internet to create a highly specific, customized homepage. Once it's built, you can view and edit it just like a full website inside Paige.

Review the homepage and make any edits you'd like before sharing it with your lead. For more help with the website editor, see [Create, Customize, and Publish a Website with Paige AI](https://support.merchynt.com/kb/article/create-customize-publish-website-paige-ai).

## Share and renew the preview

Send your lead the temporary link where the Pitch Site is hosted so they can view the homepage.

The preview stays live for **14 days**, then goes offline. If your lead needs more time, you can renew it for another **14 days**. You can repeat this renewal as many times as needed.

## Onboard a lead who becomes a client

When a lead is ready to sign up, you can onboard them to either the **website-only plan, which costs $10/month for Agency Partners**, or **Paige** for full local marketing automation.

### Connect the client's Google Business Profile

We recommend getting access to your new client's **Google Business Profile (GBP)** before onboarding them. Connecting their GBP lets Paige further optimize the website and make it a **living website**, which updates as the GBP updates.

If you choose not to get access to your client's GBP, you can create an unverified GBP in your own Google Business Profile manager and connect the website to that profile. **This setup is not recommended.** Connecting the client's actual GBP is the recommended approach.

### Complete onboarding and choose a website

1. Click **Onboard** for the Pitch Site.
2. Select the GBP the website belongs to when Paige asks.
3. During onboarding to the website-only plan or Paige, choose how you want Paige to create the client's website.

You'll have two options:

| Option | What happens |
| --- | --- |
| Use the Pitch Site as a starting point | Paige uses the website you created for the pitch as the starting point for the client's website. |
| Rebuild a new website | Paige builds a brand-new website using the new information from the connected GBP. |

**We recommend letting Paige rebuild a new website for the best results on AI and traditional search platforms.**

## Understand your Close Rate

Your **Close Rate** shows the percentage of Pitch Sites you built that resulted in a client signing up for either full Paige or the website-only plan.

Pitch Sites compares your Close Rate with the average agency using Pitch Sites. This helps you understand how effectively your sales process converts website previews into paying clients compared with other agencies.

## Understand Lead Gen Credits

Agency Partners receive up to **50 included Lead Gen Credits each month**, shared between **Pitch Sites** and the **GBP Audit Tool**.

| Credit type | How it works |
| --- | --- |
| Included subscription credits | Your included credit balance automatically tops up to 50 each month. These credits are used first. |
| Purchased extra credits | You can buy an additional credit package when you need more. These credits do not expire for as long as you remain an active Agency Partner. |

Paige uses your included subscription credits before your purchased credits. This helps your purchased credits last longer while your included balance tops up each month.

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